Amazon.com Empire

LECTURE
(in english language)
Marcell Mars / Trebor Scholz
Saturday, June 8, 2013, 2–5 p.m.

An event by
Akademie Schloss Solitude
In collaboration with
Württembergischer Kunstverein Stuttgart
In the framework of
Chronicles of Work: What's Work Worth

Abstract
Google, Facebook, Amazon and eBay reveal to us the current level of corporate adaptation and intelligence in the world of digital networks. They design, run and maintain some of today's most essential communication infrastructures, they create rules governing users' access to data and services, while appropriating counter-cultural values and identities.

By introducing the scope and scale of Amazon.com Trebor Scholz and Marcell Mars will start the discussion on the new mode of social production facilitated by new capitalist imperatives and which has made it increasingly difficult to distinguish between play, consumption and production, life and work, labor and non-labor.

They will explore the violence of participation and ask how economic value is generated in the actual rather than speculative economy of the Internet. How does the intertwining of labor and play complicate our understanding of exploitation? What are the flows or discontinuities between traditional and new forms of labor: between homework and care giving or tagging, and interactivity on social networking services?

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Württembergischer Kunstverein Stuttgart